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  2. Marketing automation - Wikipedia

    en.wikipedia.org/wiki/Marketing_automation

    Marketing Automation assists greatly in areas like Lead Generation, Segmentation, Lead nurturing and lead scoring, Relationship marketing, Cross-sell and upsell, Retention, and Marketing ROI measurement. Effective marketing automation tools leverage data from a separate or integrated CRM to understand customer impact and preferences.

  3. Lead generation - Wikipedia

    en.wikipedia.org/wiki/Lead_generation

    In marketing, lead generation (/ ˈ l iː d /) is the process of creating consumer interest or inquiry into the products or services of a business. A lead is the contact information and, in some cases, demographic information of a customer who is interested in a specific product or service.

  4. Document automation - Wikipedia

    en.wikipedia.org/wiki/Document_automation

    [8] [9] Most of these companies use some element of document automation technology to provide legal document services over the Web. [10] This has been seen as heralding a trend towards commoditization whereby technologies like document automation result in high volume, low margin legal services being ‘packaged’ and provided to a mass-market ...

  5. Web template system - Wikipedia

    en.wikipedia.org/wiki/Web_template_system

    A web template system is composed of the following: . A template engine: the primary processing element of the system; [1]; Content resource: any of various kinds of input data streams, such as from a relational database, XML files, LDAP directory, and other kinds of local or networked data;

  6. Lead management - Wikipedia

    en.wikipedia.org/wiki/Lead_management

    Lead acquisition is the first, and possibly the most critical potential disconnect in the lead management process. With billions being spent on advertising expenditures, [2] in many cases the value of those expenditures is reduced because relevant information from responses is not collected or distributed.

  7. Landing page - Wikipedia

    en.wikipedia.org/wiki/Landing_page

    A reference landing page presents information that is relevant to the visitor. These can display text, images, dynamic compilations of relevant links or other elements. [citation needed] The idea is to isolate the visitor in this landing page from any other distractions, like full website menu or "similar products", and surround the visitor with all available information about the targeted ...

  8. Taylor Swift will only get $10 birthday present from Travis ...

    www.aol.com/taylor-swift-only-10-birthday...

    Kansas City Chiefs tight end Travis Kelce has made more than $93 million in career NFL earnings, and has plenty to spend on a birthday gift for Taylor Swift.But his blue-collar Ohio father ...

  9. Template processor - Wikipedia

    en.wikipedia.org/wiki/Template_processor

    A template processor (also known as a template engine or template parser) is software designed to combine templates with data (defined by a data model) to produce resulting documents or programs. [ 1 ] [ 2 ] [ 3 ] The language that the templates are written in is known as a template language or templating language .

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