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Yelp also conducts "sting operations" to uncover businesses writing their own reviews. [138] In October 2012, Yelp placed a 90-day "consumer alert" on 150 business listings believed to have paid for reviews. The alert read "We caught someone red-handed trying to buy reviews for this business".
Yelp will also launch a $100,000 Veteran Business Fund to support former service members. A total of 10 veteran-owned small businesses will be selected to receive $10,000 each.
After the Federal Trade Commission revealed a number of complaints, shareholders are taking Yelp to court, claiming Yelp artificially inflated the price of stock for its executive's benefit. The Class Action lawsuit, [ 15 ] being led by investor Joseph Curry, focuses on Yelp's "first-hand" reviews.
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Jeremy Stoppelman (born November 10, 1977) is an American business executive. He is the CEO of Yelp, which he co-founded in 2004.Stoppelman obtained a bachelor's degree in computer engineering from the University of Illinois at Urbana–Champaign in 1999.
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