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2. Mars Blackmon - Wikipedia

   en.wikipedia.org/wiki/Mars_Blackmon

   [2] [3] When Lee was first approached to co-star with Michael Jordan for Nike, Lee thought the offer was a prank from his friends. [4] The Jordan Mars shoe line is named in honor of the Mars Blackmon character, with Spike Lee's son, Jackson Lewis Lee, being the designer of the Jordan Mars 270.

3. Air Jordan - Wikipedia

   en.wikipedia.org/wiki/Air_Jordan

   The Jordan Spiz'ike shoes were released on October 21, 2006, as a tribute to Michael Jordan and Spike Lee's relationship. The relationship began when Mars Blackmon (a character from Spike Lee's film, She's Gotta Have It) became a pitchman in Nike commercials for Air Jordans. [54] The Spiz'ike is a blend of the Jordan III, IV, V, VI, and XX shoes.

4. Space Jam - Wikipedia

   en.wikipedia.org/wiki/Space_Jam

   [3] [8] Wieden+Kennedy creative director Jim Riswold conceived the "Hare Jordan" campaign following the popularity of advertisements where Jordan played with Mars Blackmon (played by Spike Lee), a character from She's Gotta Have It (1986); he chose Bugs Bunny for his next campaign because the character was his "childhood hero". [3]

5. How Nike's Mars Blackmon campaign came to be - AOL

   www.aol.com/news/iconic-sports-commercials-mars...

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6. How Nike's Bo Knows campaign came to be - AOL

   www.aol.com/news/iconic-sports-commercials-bo...

   The morning of the game, Nike also purchased a full-page ad in USA Today to trumpet in big, bold type that Michael Jordan, Wayne Gretzky and John McEnroe would each be appearing with Bo that night.

7. She's Gotta Have It - Wikipedia

   en.wikipedia.org/wiki/She's_Gotta_Have_It

   Nola Darling is a young, attractive graphic artist living in Brooklyn who juggles three suitors: polite and well-meaning Jamie Overstreet; self-obsessed model Greer Childs; and immature, motor-mouthed Mars Blackmon. Nola is attracted to the best in each of them, but refuses to commit to any of them, cherishing her personal freedom instead ...