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Cost of a Super Bowl Commercial Over the Years. When the game made its debut in 1967, a Super Bowl ad could be had for what now seems like the modest price of $42,500. Adjusted for inflation, that ...
By 2012, ads cost close to $130,000 per 30 seconds. [102] Ads cost between $170,000 and $200,000 for the 2015 game, and between $150,000 and $200,000 for the 2020 game. [103] [104] Note: Viewership figure for the 2018 English-language broadcast excludes TSN.
Skyrocketing Costs. The price of a 30-second ad took off from there, and it has cost more than $5 million for each commercial since Super Bowl LI on Feb. 5, 2017 ($5,399,873).
Over the past 20 years, the price of a Super Bowl ad has increased by over 300% or $5 million, even when adjusted for inflation, according to Statista. Even in the last decade alone, the cost of a ...
The USA Today Super Bowl Ad Meter is an annual survey taken of television commercials by USA Today in a live poll during the telecast in the United States of the Super Bowl, the annual professional American football championship game of the National Football League. The survey, which started in 1989, uses a live response on a zero-to-ten scale ...
The average cost of a 30-second commercial during the Super Bowl increased from $37,500 at Super Bowl I to around $2.2 million at Super Bowl XXXIV in 2000. By Super Bowl XLIX in 2015, the cost had doubled to around $4.5 million, and by Super Bowl LVI in 2022, the cost had reached up to $7 million for a 30-second slot.
For many fans that turn on Super Bowl LV, the commercials will be the highlight of the evening. CBS will broadcast the game nation-wide and host some of the most creative advertisements of the year.
Determined to have the best Super Bowl commercial, FedEx researched past Super Bowl commercials and found 10 things that they believe will help them win, all of which are included in this ad: a celebrity (Burt Reynolds), an animal (a bear), a dancing animal (still the bear), a cute kid, a groin kick, a talking animal (still the bear ...
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related to: super bowl advertising costs chart