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She invented the world's first waterproof mascara parallel to her singing career. After about two thousand attempts, she made the patented recipe known far beyond the borders of Austria under the name of La Bella Nussy. Winterstein-Kambersky founded a cosmetics company in 1936, which is still family-owned and produces the recipe almost unchanged.
His most innovative invention may well be the first commercial non-toxic mascara, which became so popular that "rimmel" is to this day the word for "mascara" in several languages including French, Italian, Portuguese, Persian, Romanian, Spanish, Turkish and Arabic.
Max Factor waterproof mascara creme in a tube with a brush, 1960. Years later in 1957, Rubinstein created a formula that evolved mascara from a hard cake into a lotion-based cream. She packaged the new mascara in a tube to be sold with a brush. For use, the cream was squeezed onto the brush and applied to lashes. [16]
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Max Factor is a line of cosmetics from Coty, founded in 1909 as Max Factor & Company by Maksymilian Faktorowicz. [1]Max Factor specialized in movie make-up. Until its 1973 sale for US$500 million (approximately $3.6 billion in 2017 dollars), Max Factor & Company was owned by several generations of the family, becoming an international company during that time.
Mascara is used to darken, lengthen, thicken, or enhance the eyelashes through the use of a typically thick, cream-like product applied with a spiral bristle mascara brush. Mascara is commonly black, brown, or clear, though a number of different colours, some containing glitter, are available.
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Kohl is an eye cosmetic, traditionally made by crushing stibnite (antimony sulfide) for use similar to that of charcoal in mascara. It is widely used throughout the world, typically as eyeliner to contour or darken the eyelids. The content of kohl and various ways to prepare it differ based on tradition and country.