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In social psychology, interpersonal attraction is most-frequently measured using the Interpersonal Attraction Judgment Scale developed by Donn Byrne. [1] It is a scale in which a subject rates another person on factors such as intelligence, knowledge of current events, morality, adjustment, likability, and desirability as a work partner.
The Draw-a-Person test is commonly used as a measure of intelligence in children, but this has been criticized. Kana Imuta et al. (2013) compared scores on the Draw-A-Person Intellectual Ability Test to scores on the Wechsler Preschool and Primary Scale of Intelligence in 100 children and found a very low correlation (r=0.27). [3]
Argumentum ad baculum (appeal to the stick, appeal to force, appeal to threat) – an argument made through coercion or threats of force to support position. [ 92 ] Argumentum ad populum (appeal to widespread belief, bandwagon argument, appeal to the majority, appeal to the people) – a proposition is claimed to be true or good solely because ...
appealing to an ideal can also be handled in various ways, such as the following: by understanding the reason for their position; avoiding attacks against a person or audience's personality; use the attributes of the ideal to reinforce the message. Pathos tends to use "loaded" words that will get some sort of reaction.
In this theory, he explained the process it takes for a person to achieve self-actualization. He argues that for an individual to get to the "higher level growth needs", he must first accomplish "lower deficit needs". Once the "deficiency needs" have been achieved, the person's goal is to accomplish the next step, which is the "being needs".
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Elaboration likelihood model is a general theory of attitude change.According to the theory's developers Richard E. Petty and John T. Cacioppo, they intended to provide a general "framework for organizing, categorizing, and understanding the basic processes underlying the effectiveness of persuasive communications".
The self-discrepancy theory states that individuals compare their "actual" self to internalized standards or the "ideal/ought self". Inconsistencies between "actual", "ideal" (idealized version of yourself created from life experiences) and "ought" (who persons feel they should be or should become) are associated with emotional discomforts (e.g., fear, threat, restlessness).