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Haier was founded as Qingdao Refrigerator Co. in 1984. With China opening up to world markets, foreign corporations began searching for partnerships in China. One of these, Germany's refrigerator company Liebherr, entered into a joint-venture contract with Qingdao Refrigerator Co., offering technology and equipment to its Chinese counterpart.
On June 6, 2016, Qingdao Haier (now Haier Smart Home Company) acquired GE Appliances for $5.6 billion. Under the terms of the sale, Haier has the right to use the GE brand name until 2056. GE Appliances launched a refreshed tagline ("good things, for life") in 2017, [ 14 ] [ 15 ] [ 16 ] a nod to its history with General Electric, which used the ...
Zhang Ruimin was born on January 5, 1949, to a working class family in Qingdao, Shandong; his parents were employed in a local garment factory. [5] As a youth, Zhang joined the Red Guards, visited Mao's birthplace, and attended rallies in Beijing since all schools had been closed, and when the movement was finally disbanded, he was able to avoid being sent down to the countryside.
Hotpoint is a brand of domestic appliances.Ownership of the brand is split between American company Whirlpool, which has the rights in Europe, [1] Chinese company Haier, which has the rights in the Americas and Turkish company Arcelik which has rights in Russia and the CIS.
The company's flagship product is the DishDrawer double drawer dishwasher which it claims washes dishes more efficiently than standard dishwashers or hand washing. [ citation needed ] The current Fisher & Paykel-branded product range includes built-in ovens, electric cooktops, dishwashers, dryers, freezers, ranges, rangehoods , refrigerators ...
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Haier Pakistan was founded in 2001 as a joint venture between Ruba Group (now known as JW-SEZ Group) and Haier with an initial investment of US$500 million. [1] [2]In 2004, Haier began manufacturing home appliances in Pakistan, including microwave ovens.
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