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  2. Application essay - Wikipedia

    en.wikipedia.org/wiki/Application_essay

    An admissions or application essay, sometimes also called a personal statement or a statement of purpose, is an essay or other written statement written by an applicant, often a prospective student applying to some college, university, or graduate school. The application essay is a common part of the university and college admissions process.

  3. Positive mental attitude - Wikipedia

    en.wikipedia.org/wiki/Positive_mental_attitude

    Positive mental attitude is that philosophy which asserts that having an optimistic disposition in every situation in one's life attracts positive changes and increases achievement. [3] Adherents employ a state of mind that continues to seek, find and execute ways to win, or find a desirable outcome, regardless of the circumstances.

  4. Functional attitude theory - Wikipedia

    en.wikipedia.org/wiki/Functional_Attitude_Theory

    The researchers found twenty-eight recurring themes which they then coded every essay for, parsing categories as necessary. After the preliminary study, which evaluated 110 essays, a new sample of 248 students from the same university wrote attitude essays on the same topic of gays and lesbians.

  5. Balance theory - Wikipedia

    en.wikipedia.org/wiki/Balance_theory

    Balance theory is useful in examining how celebrity endorsement affects consumers' attitudes toward products. [6] If a person likes a celebrity and perceives (due to the endorsement) that said celebrity likes a product, said person will tend to like the product more, in order to achieve psychological balance.

  6. Theory of planned behavior - Wikipedia

    en.wikipedia.org/wiki/Theory_of_planned_behavior

    More recent research based on TPB examined college students' intentions to smoke e-cigarettes. Studies found that attitudes toward smoking and social norms significantly predicted college students' behavior, as TPB suggests. Positive attitudes toward smoking and normalizing the behavior were, in part, helped by advertisements on the Internet.

  7. Attitude-behavior consistency - Wikipedia

    en.wikipedia.org/wiki/Attitude-behavior_consistency

    A person's attitude and behaviour both vary from situation to situation. A college freshman may disapprove of binge drinking, only to subsequently become socialized to practice and celebrate doing so in the course of tailgating. Social desirability bias may also skew self-reported attitudes that affect prima-facie attitude-behaviour consistency ...

  8. Unconditional positive regard - Wikipedia

    en.wikipedia.org/wiki/Unconditional_positive_regard

    Unconditional positive regard, a concept initially developed by Stanley Standal in 1954, [1] later expanded and popularized by the humanistic psychologist Carl Rogers in 1956, is the basic acceptance and support of a person regardless of what the person says or does, especially in the context of client-centred therapy. [2]

  9. Attitude (psychology) - Wikipedia

    en.wikipedia.org/wiki/Attitude_(psychology)

    The term attitude with the psychological meaning of an internal state of preparedness for action was not used until the 19th century. [3]: 2 The American Psychological Association (APA) defines attitude as "a relatively enduring and general evaluation of an object, person, group, issue, or concept on a dimension ranging from negative to positive.