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McVitie's (/ m ə k ˈ v ɪ t i z /) [1] is a British snack food brand owned by United Biscuits.The name is derived from the original Scottish biscuit maker, McVitie & Price, Ltd., established in 1830 on Rose Street in Edinburgh, Scotland.
A nutrition guide is a reference that provides nutrition advice for general health, typically by dividing foods into food groups and recommending servings of each group. Nutrition guides can be presented in written or visual form, and are commonly published by government agencies , health associations and university health departments .
In 2009, the McVitie's chocolate digestive was named as the most popular biscuit in the UK to dunk into tea. [5] The chocolate variant from McVitie's is routinely ranked the UK's favourite snack. [6] [7] [8] A YouGov poll saw Cadbury’s digestive ranked the second most popular biscuit in the UK after McVitie's. [8]
varied by: 1) provision of general calorie recommendations, 2) provision of specific calorie information, and 3) whether high- or low-calorie items were more easily accessible. Results suggest that a strictly informational approach may be less effective than subtle guidance in enticing fast-food customers towards healthier meals.
Created Date: 8/30/2012 4:52:52 PM
The McVitie's version had the word 'Lincoln' embossed on the center of the biscuit. In Argentina , Kraft Foods produces Galletitas Lincoln, rectangular Lincoln biscuits that have the dot pattern, under the Terrabusi brand name.
In June 2003, McVitie's produced several "sub brands" or variations of the Penguin biscuit: Penguin Chukkas, Wing Dings, Flipper Dipper, Splatz and Mini Splatz. These variations were accompanied by a £5 million promotional campaign. [12] In January 2008, McVitie's also produced Penguin triple chocolate wafers. [13]
McVitie's-branded Club mint biscuit as sold on the UK market in 2017. A thin layer of "mint flavoured cream" can be seen on the inside of the biscuit. Club is a range of chocolate covered biscuits, sold in the Republic of Ireland under the Jacob's brand name and in the United Kingdom under McVitie's.