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  2. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    Advertising revenue as a percent of US GDP shows a rise in digital advertising since 1995 at the expense of print media. [1]Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services.

  3. Online advertising - Wikipedia

    en.wikipedia.org/wiki/Online_advertising

    Research. v. t. e. Online advertising, also known as online marketing, Internet advertising, digital advertising or web advertising, is a form of marketing and advertising that uses the Internet to promote products and services to audiences and platform users. [1] Online advertising includes email marketing, search engine marketing (SEM ...

  4. Digital display advertising - Wikipedia

    en.wikipedia.org/wiki/Digital_display_advertising

    v. t. e. Digital display advertising is online graphic advertising through banners, text, images, video, and audio. The main purpose of digital display advertising is to post company ads on third-party websites. [1][2] A display ad is usually interactive (i.e. clickable), which allows brands and advertisers to engage deeper with the users.

  5. Advertising - Wikipedia

    en.wikipedia.org/wiki/Advertising

    Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to present a product or service in terms of utility, advantages and qualities of interest to consumers. It is typically used to promote a specific good or service, but there are a wide range of uses, the most common being commercial ...

  6. Direct digital marketing - Wikipedia

    en.wikipedia.org/wiki/Direct_digital_marketing

    Direct digital marketing. Direct digital marketing is a marketing method that uses such things as a consumer's email to send advertisements and other forms of communications to a target audience. Direct marketing campaigns feature calls-to-action that allow marketers to track and measure responses consumers have to marketing campaigns.

  7. AdChoices - Wikipedia

    en.wikipedia.org/wiki/AdChoices

    AdChoices. AdChoices is a self-regulatory program for online interest-based advertising that exists in the United States, Canada and across Europe. The program calls for advertising companies to establish and enforce responsible privacy practices for interest-based advertising, aimed to give consumers enhanced transparency and control.

  8. Timeline of online advertising - Wikipedia

    en.wikipedia.org/wiki/Timeline_of_online_advertising

    1980. Launch. N/A. Usenet, a popular discussion forum, launches, and is occasionally overwhelmed with advertising spam posts. [4] 1984. Launch. Banner advertising. Prodigy launches, offering one of the first online advertising services; although these ads are always in the same spot on the screen, and are non-clickable.

  9. English Wikipedia - Wikipedia

    en.wikipedia.org/wiki/English_Wikipedia

    English Wikipedia (marked blue in the graph) is the most-read version of Wikipedia, accounting for 48% of the website's global traffic as of 2021. The English Wikipedia is the most edited Wikipedia's language version of all time. The English Wikipedia reached 4,000,000 registered user accounts on 1 April 2007, [23] over a year since the ...