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Premier Dead Sea logo. Dead Sea Premier Cosmetics Laboratories (Hebrew: פרמייר מעבדות ים המלח) is an Israeli cosmetics and skincare company that manufactures its products using mineral components extracted from the Dead Sea. It was founded in 1990 and is part of Hadan Group, which has been specializing in cosmetics since 1979.
Some consumers and human rights groups have endorsed boycotts of Dead Sea products and other materials made in or along the West Bank of the Dead Sea, [14] citing concerns such as blatant violation of human rights in Israel or of certain companies being "economically linked to Israel's illegal occupation of the Palestinian territories." [15] [16]
In 2001, brothers Izhak and Moty Ben Shabat began selling Israeli Dead Sea products out of kiosks in shopping malls. They founded Seacret Spa International as a skin care retail business in 2005. [3] [4] Since then, Izhak has served as company president and CEO, while Moty has served as managing partner. The company claimed to have had ...
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