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  2. Color psychology - Wikipedia

    en.wikipedia.org/wiki/Color_psychology

    A store sign painted mainly red on a street in Bangkok to attract attention from passers-by. Color is used as a means to attract consumer attention to a product that then influences buying behavior. [59] Consumers use color to identify for known brands or search for new alternatives. Variety seekers look for non-typical colors when selecting ...

  3. Color symbolism - Wikipedia

    en.wikipedia.org/wiki/Color_symbolism

    Color symbolism in art, literature, and anthropology is the use of color as a symbol in various cultures and in storytelling. There is great diversity in the use of colors and their associations between cultures [ 1 ] and even within the same culture in different time periods. [ 2 ]

  4. Visual merchandising - Wikipedia

    en.wikipedia.org/wiki/Visual_merchandising

    The purpose of such visual merchandising is to attract, engage, and motivate the customer towards making a purchase. [1] [2] Visual merchandising traditionally occurs in brick and mortar stores using a blend of lighting, color combinations, and articles of decor to stimulate an observer and generate interest. [2]

  5. The Best Color Theory Books for Foundational Knowledge

    www.aol.com/lifestyle/best-color-theory-books...

    Buy: A Dictionary Of Color Combinations . 6. Color and Meaning: Art, Science, and Symbolism. This research-packed book takes a sweeping look at our relationship to color and how we experience it.

  6. Color preferences - Wikipedia

    en.wikipedia.org/wiki/Color_preferences

    Infants as young as 12 weeks old exhibit color preferences. [2] Generally, children prefer the colors red/pink and blue, and cool colors are preferred over warm colors. Color perception of children 3–5 years of age is an indicator of their developmental stage. Color preferences tend to change as people age. [3]

  7. Color scheme - Wikipedia

    en.wikipedia.org/wiki/Color_scheme

    This color scheme is the most varied color scheme because it uses six colors which are arranged into three complementary color pairs, or it could be seen as two color schemes that are complimentary to each other—such as two triadic color schemes or two near-analogous color schemes—or adding a complementary pair to a rectangular tetradic ...

  8. 50 Designer Living Room Color Combinations That Are Anything ...

    www.aol.com/54-eye-catching-living-room...

    Here, the living room color schemes we are loving right now! Sunbaked Pink and Midnight Rosy plaster awakens the walls of this gently-restored sala at Laura Kirar's Mexico hacienda .

  9. Color theory - Wikipedia

    en.wikipedia.org/wiki/Color_theory

    Color theory, or more specifically traditional color theory, is the historical body of knowledge describing the behavior of colors, namely in color mixing, color contrast effects, color harmony, color schemes and color symbolism. [1] Modern color theory is generally referred to as Color science.