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In the early 2000s, Limited Too was every young girl's favorite store in the mall. LTD2 clothes were the epitome of "elementary school cool," and their accessories low-key put Claire’s to shame.
Justice is a clothing brand sold exclusively through Walmart targeting the tween girl market. In 2020, it became a brand owned by the private equity firm Bluestar Alliance. Justice makes apparel, underwear, sleepwear, swimwear, lifestyle, accessories, and personal care products for girls age roughly 6–12.
Between December 2008 and June 2010, 26 of these stores closed and 560 others were re-branded as Justice. [citation needed] After being dormant for several years, the Limited Too IP and trademarks were acquired by Bluestar Alliance, LLC and revived as an online store with select clothing being sold at Amazon.com and other websites. [5]
"Metamorphose temps de fille" in French would literally translate to "Transforms time of the little girl". In Japanese, the expression "Chisai toki" means "in 'little' time", and is used in place of the English expression "When I was young". Metamorphose remarked on the name, "because we invented the name ourselves, we feel there are so many ...
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In 2009, Ascena Retail Group expanded into the girls' clothing market by purchasing Tween Brands, the owner of the Justice chain of 891 stores. [8] Justice, which is aimed at girls between ages 7 and 14, is the successor of Limited Too, originally launched in 1987 by The Limited. Limited Too changed its name to Tween Brands in 2008, and the ...
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