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  2. Rhetorical situation - Wikipedia

    en.wikipedia.org/wiki/Rhetorical_situation

    A rhetorical situation is an event that consists of an issue, an audience, and a set of constraints. A rhetorical situation arises from a given context or exigence. An article by Lloyd Bitzer introduced the model of the rhetorical situation in 1968, which was later challenged and modified by Richard E. Vatz (1973) and Scott Consigny (1974).

  3. Kairos - Wikipedia

    en.wikipedia.org/wiki/Kairos

    According to Bitzer, kairos is composed of exigence, audience, and constraints. [15] Exigence is the inherent pressure to do something about a situation immediately, with the action required depending on the situation. The audience are the listeners who the rhetor is attempting to persuade.

  4. Purpose - Wikipedia

    en.wikipedia.org/wiki/Purpose

    Purpose is the end for which something is done, created or for which it exists. Purpose is an abiding intention to achieve a long-term goal that is both personally meaningful and makes a positive mark on the world. It is part of the topic of intentionality and goal-seeking behavior. Related concepts and subjects:

  5. Rhetoric vs. Reality: Progress on Purpose in a Tough Year - AOL

    www.aol.com/news/rhetoric-vs-reality-progress...

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  7. Rhetorical criticism - Wikipedia

    en.wikipedia.org/wiki/Rhetorical_criticism

    Rhetorical criticism analyzes the symbolic artifacts of discourse—the words, phrases, images, gestures, performances, texts, films, etc. that people use to communicate. . Rhetorical analysis shows how the artifacts work, how well they work, and how the artifacts, as discourse, inform and instruct, entertain and arouse, and convince and persuade the audience; as such, discourse includes the ...

  8. FDA Issues Urgent Warning on Dangers of Common Dog Medication

    www.aol.com/lifestyle/fda-issues-urgent-warning...

    The United States Food and Drugs Administration is warning pet owners about a common medication given to pets to treat arthritis. The F.D.A. now says that the drug Librela may be associated with ...

  9. Rhetoric vs. Reality: Progress on Purpose in a Tough Year - AOL

    www.aol.com/lifestyle/rhetoric-vs-reality...

    Fashion has found its purpose — or, at least, is having purpose thrust upon it. As WWD kicks off a series of stories looking back at a remarkable year — defined by coronavirus lockdowns, a ...