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The companies automobiles are marketed under the BMW, Mini and Rolls-Royce brands, and motorcycles are marketed under the BMW Motorrad brand. Also in 2023, BMW was the world's ninth-largest producer of motor vehicles, with 2,555,341 vehicles produced [3] and in 2023 the 6th largest by revenue. [4]
Ian Stuart Robertson CMG (born 5 June 1958) [1] is an English businessman and an automotive executive on the board of management of BMW Group responsible for Sales and Brand BMW and Aftersales BMW Group. He has been a member of the board since 2008. [2]
BMW badging was also removed from the 2002 sedans, which accompanied Olympic marathon runners during the competition. The branding was removed again for the building's cameo appearance in the 1975 film Rollerball, replaced by large orange circles, meant to stand for the fictional ruling Energy Corporation of the future.
BMW had been in talks with labour representatives and its top suppliers as it seeks to achieve cost savings of more than 12 billion euros ($13.23 billion) by 2022. BMW management and labour reach ...
On 1 December 2008 Krüger was appointed to the BMW board of management, responsible for the Human Resources Department. [1] He was the youngest board member of BMW at the time. [8] In 2009, BMW became the first DAX company to link the salary of factory workers and the management salary. Krüger stated: "We're making sure that the pay gap doesn ...
This was the first time that cars bore the BMW brand on the roads. In 1928, Popp also concluded a license agreement with the US American company Pratt & Whitney, allowing BMW to manufacture two air-cooled radial engines. This ensured that BMW had access to key know-how in an area of aircraft engine construction with a great future.
Consumer Reports (CR) named BMW the top overall pick in its 2024 Brand Report Card rankings, with the German automaker becoming the first back-to-back winner since 2017.
Zipse is an advocate of experimenting with and pioneering new technologies within the BMW group. Supporting the use of exoskeleton vests for workers at BMW's plant in Spartanburg, he stated: "We take out all opportunities to try something new, which we haven’t done so far. If the idea works in Spartanburg, we go somewhere else."