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HubSpot Academy is an online training program with free courses for content, email, inbound and social media marketing, as well as graphic design, web development, and search engine optimization. [ 59 ] [ 60 ] Some of the courses offer certifications. [ 61 ]
Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [ 1 ] [ 2 ] SEO targets unpaid search traffic (usually referred to as " organic " results) rather than direct traffic, referral traffic, social media traffic, or paid traffic .
Karen Rubin and Mike Volpe (right) host David Meerman Scott on HubSpot.TV February 13, 2009. Beginning her career in 2004 in investment banking, she then completed four years as project manager for Promotions (acquired by TheStreet.com in 2007). She moved to Boston to join HubSpot as employee number 30 in 2008. Although her main job there was ...
Social media marketing is the use of social media platforms and websites to promote a product or service. [1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.
On February 2, 2021, Coursera announced its B Corporation certification from B Lab [5] and its transformation into a Public Benefit Corporation. [ 6 ] As of 2023 [update] , more than 300 universities and companies [ 7 ] were offering courses through Coursera, and by 2024 [update] , the number of courses available had risen to approximately 7,000.
Licensure and certification are similar in that they both require the demonstration of a certain level of knowledge or ability. Another common type of certification in modern society is product certification. This refers to processes intended to determine if a product meets minimum standards, similar to quality assurance. Different ...
YouTube is an American social media and online video sharing platform owned by Google. YouTube was founded on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim, three former employees of PayPal. Headquartered in San Bruno, California, United States, it is the second-most-visited website in the world, after Google Search.
Project Management Professional (PMP) is an internationally recognized professional designation offered by the Project Management Institute (PMI). [1] As of 31 July 2020, there are 1,036,368 active PMP-certified individuals and 314 chartered chapters across 214 countries and territories worldwide.
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