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  2. A keratin treatment is a semi-permanent hair straightening method that aims to smooth and straighten frizzy or curly hair, says Ross Kopelman, MD, a board-certified hair surgeon at Kopelman Hair ...

  3. Rusk (hair care) - Wikipedia

    en.wikipedia.org/wiki/Rusk_(hair_care)

    An assortment of Rusk-brand hair and beauty products on a store shelf. Rusk is a brand of hair care products and devices designed for hair salons. The brands products are sold in several markets of the world most notably in North America and Europe. It was founded by the couple, Irvine and Louise Rusk.

  4. These Keratin Shampoos Will Transform Your Hair...Trust Me - AOL

    www.aol.com/lifestyle/keratin-shampoos-transform...

    Of course, keratin shampoos aren't as powerful as in-salon keratin treatments, but they can absolutely help strengthen strands, reduce frizz, and add shine to hair, explains hair stylist Danielle ...

  5. These All-Star Keratin Shampoos Will Help You Fight Frizz ...

    www.aol.com/lifestyle/star-keratin-shampoos-help...

    We asked experts about the best keratin shampoos of 2023 and why they’re worth investing in. Skip to main content. Sign in. Mail. 24/7 Help. For premium support please call: 800-290 ...

  6. Hair straightening - Wikipedia

    en.wikipedia.org/wiki/Hair_straightening

    Hair straightening is a hair styling technique used since the 1890s involving the flattening and straightening of hair in order to give it a smooth, streamlined, and sleek appearance. [1] It became very popular during the 1950s among black males and females of all races.

  7. Perm (hairstyle) - Wikipedia

    en.wikipedia.org/wiki/Perm_(hairstyle)

    There are two parts to a perm: the physical action of wrapping the hair, and the chemical phase. Both of these can affect the result. Important physical variables involved are what type of rod is used, how the hair is wrapped and how end papers are used. The two most common types of rods are straight and concave; each giving a different curl ...

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