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  2. Next-best-action marketing - Wikipedia

    en.wikipedia.org/wiki/Next-best-action_marketing

    The "next best action" (an offer, proposition, service, etc.) is determined by the customer's interests and needs, and the marketing organization's business objectives and policies. This is in sharp contrast to traditional marketing approaches that first create a proposition for a product or service and then attempt to find interested and ...

  3. 'Be wary:' FBI warns shoppers of holiday scams as Black ...

    www.aol.com/wary-fbi-warns-shoppers-holiday...

    Here's what you should know about holiday scams, including ways to avoid them and protect your wallet, this shopping season. 'Don't become a scammer’s next victim,' FBI says in warning letter

  4. AOL Mail

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  5. Your car’s safety tech could lower the risk of accidents but ...

    www.aol.com/finance/car-safety-tech-could-lower...

    Some insurers may offer lower premiums to drivers who opt for this technology, but others may only consider the model’s overall safety record based on crash rates and claim frequency.

  6. Email marketing - Wikipedia

    en.wikipedia.org/wiki/Email_marketing

    But, due to their high open rates (51.3% compared to 36.6% for email newsletters), transactional emails are an opportunity to introduce or extend the email relationship with customers or subscribers; to anticipate and answer questions; or to cross-sell or up-sell products or services. [4]

  7. How to make an offer on a house - AOL

    www.aol.com/finance/offer-house-174141800.html

    For premium support please call: 800-290-4726 more ways to reach us

  8. Kano model - Wikipedia

    en.wikipedia.org/wiki/Kano_model

    Since these types of attributes of quality unexpectedly delight customers, they are often unspoken. Examples: In a car, advanced parking sensor and four wheel steering. In a callcenter, providing special offers and compensations to customers or the proactive escalation and instant resolution of their issue is an attractive feature.

  9. The dos and don’ts of hurricane cleanup for insurance claims

    www.aol.com/finance/dos-don-ts-hurricane-cleanup...

    Taking steps to prevent further damage, such as by putting tarps over holes in the roof or boarding up doors and windows Allowing your insurance company to conduct an inspection of the property