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The Bassett's company mascot is Bertie Bassett, a figure made up of liquorice allsorts, which has become a part of British popular culture. The character's origins lie with advertising copywriter Frank Regan, who used the sweets and some pipe-cleaners to construct what was the original version of Bertie. [2]
The Liquorice Allsorts variety was created by accident when Bassett salesman Charlie Thompson dropped the samples of several different products in front of a prospective client. The client was taken by the idea of selling the sweets all mixed up and in return for the success, the company allowed the client to name the new brand.
Dolly mixture is a British confection, ... Liquorice allsorts; References This page was last edited on 16 February 2024, at 12:40 (UTC). Text is available ...
By 1780 liquorice growing was concentrated almost wholly in Pontefract and in Surrey, around Godalming. In Pontefract the growing of liquorice was done on plots of land behind people's houses. In a map of the 1648 Siege of Pontefract (reproduced by Chartres [ 3 ] ) the liquorice is indicated as being grown in "garths" either side of Micklegate ...
Maynards was a British confectionery manufacturer best known for manufacturing wine gums. It was acquired by Cadbury in the 1990s, which in turn was acquired by Mondelez International (originally Kraft Foods) in 2010. In 2016, the brand was joined with Bassett's to create Maynards Bassetts.
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