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  2. What is a cash offer on a house, and should you make one? - AOL

    www.aol.com/finance/cash-offer-house-one...

    Key takeaways. A homebuyer who makes a cash offer intends to pay in full, with no mortgage or other type of financing. Cash deals are more appealing to sellers than financed deals, because they ...

  3. Sales promotion - Wikipedia

    en.wikipedia.org/wiki/Sales_promotion

    Therefore, before making a purchase, consumers may weigh their options as either a gain or a loss to avoid the risk of losing money on a purchase. [5] A "gain" view on a purchase results in chance taking [ 5 ] For example, if there is a buy-one-get-one-half-off discount that seems profitable, a shopper will buy the product.

  4. Low-ball - Wikipedia

    en.wikipedia.org/wiki/Low-ball

    Low-balling is also a form of tax evasion where a filer misrepresents the amount of taxable income on a tax return. It is most common in situations where the tax authorities reasonably expect taxable income to exist but cannot, without the taxpayer's cooperation, independently determine the amount for want of any reliable paper trail and/or other documentation.

  5. Marketing communications - Wikipedia

    en.wikipedia.org/wiki/Marketing_communications

    Moreover, personal responses of customers will be collected by corporations and their individual demands will be met according to their desires. On the one hand, traditional media are "push" formats where marketers broadcast their messages to customers, but do not allow direct feedback. The interaction between the two parties is few and far ...

  6. How to make an offer on a house - AOL

    www.aol.com/finance/offer-house-174141800.html

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  7. Why you should avoid deferred interest offers - AOL

    www.aol.com/finance/why-avoid-deferred-interest...

    For premium support please call: 800-290-4726 more ways to reach us

  8. Advertising - Wikipedia

    en.wikipedia.org/wiki/Advertising

    The purpose of advertising is to inform the consumers about their product and convince customers that a company's services or products are the best, enhance the image of the company, point out and create a need for products or services, demonstrate new uses for established products, announce new products and programs, reinforce the salespeople ...

  9. Incentive program - Wikipedia

    en.wikipedia.org/wiki/Incentive_program

    An incentive program is a formal scheme used to promote or encourage specific actions or behavior by a specific group of people during a defined period of time. Incentive programs are particularly used in business management to motivate employees and in sales to attract and retain customers.