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According to OpenSecrets, this is how all combined presidential campaigns have spent their money so far in the 2024 election cycle: Media: 24.23% Fundraising: 19.44%
The 2024 presidential election is on track to be the most expensive in history, even as one of the two major candidates has essentially run one of the shortest campaigns in modern times.
For example, a candidate who won an election to the U.S. House of Representatives in 1990 spent on average $407,600 (equivalent to $950,000 in 2023), [1] while the winner in 2022 spent on average $2.79 million; in the Senate, average spending for winning candidates went from $3.87 million (equivalent to $9.03 million in 2023) to $26.53 million.
Through March, the most recent month for which campaigns have filed campaign finance reports, the Biden campaign had more than $85.5 million banked away, while Trump’s campaign had $45.1 million.
More than $6 billion have been spent by the Campaigns and independent groups to get their candidate elected. In April 2011, Barack Obama launched his 2012 presidential campaign with these words: "We’re doing this now, because the politics we believe in does not start with expensive TV Ads or extravaganzas…" [1]
The Harris campaign and allies have booked more than $330 million on TV and radio over roughly the next seven weeks. Trump’s team has booked a little less than $200 million.
One source reported that if the costs for both Democratic and Republican campaigns were added together (for the presidential primary election, general election, and the political conventions), the costs have more than doubled in only eight years ($448.9 million in 1996, $649.5 million in 2000, and $1.01 billion in 2004). [3]
The April rally was the most expensive presidential campaign event Green Bay has hosted without being reimbursed since 2016. ... invoices from 14 local governments totaling $1.82 million. “The ...