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Marlboro (US: / ˈmɑːlˌbʌroʊ /, [2][3] UK: / ˈmɑːrlbərə, ˈmɔːl -/) [4] is an American brand of cigarettes owned and manufactured by Philip Morris USA (a branch of Altria) within the United States and by Philip Morris International (PMI, now separate from Altria) outside the US.
Philip Morris International Inc. (PMI) is an American multinational tobacco company, with products sold in over 180 countries. The most recognized and best selling product of the company is Marlboro. [4] Philip Morris International is often referred to as one of the companies comprising Big Tobacco.
Philip Morris USA is an American tobacco company. They are a division of the American tobacco corporation Altria Group. It has been the leading cigarette manufacturer in the U.S. since the late 20th century. Its major brands include Marlboro, Virginia Slims, Benson & Hedges, Merit, and Parliament. The company was incorporated in New York City ...
The word merit denotes a product worthy of praise or deserving of respect. Philip Morris had seen the competitive value of a so-called "health cigarette" following the first Surgeon General 's report on cigarettes in 1964. Over the course of the next 12 years Philip Morris worked on such a product, culminating in the 1976 product launch of the ...
A hard pack is the usual style of paperboard packaging for store bought cigarettes, which consists of a relatively stable box. The flip-top hard pack cigarette case was introduced in 1955 by Philip Morris. [6][7] This successfully prevents the crumpling of cigarettes when kept in a pocket or handbag. The hard pack is designed to make the smoker ...
The white and red Marlboro livery became one of the most recognized in the sport, and Marlboro increased their participation by providing title sponsorship for individual races (Marlboro 500, Marlboro Grand Prix, and Marlboro Challenge), contingency and ancillary sponsorships, and bonus awards programs (Marlboro Million).
Parliament is one of few brands of cigarettes on the mainstream market to feature a recessed paper filter. Cigarette filters became common in most cigarettes in the 1950s. In the 1940s and 1950s, the brand was marketed for its unique filters, with advertisements reading, "Only the flavor touches your lips", and "Tobacco tastes best when the ...
Philip Morris incorporated in New York in 1902; until 1929, when the company purchased its first cigarette factory in Richmond, Virginia, their brands were made under license by Stephano Brothers of Philadelphia. Philip Morris English Blend was introduced as a non-filter, regular-size (70 mm) brand in 1933 by Philip Morris USA.