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Yellowpages.com is a United States–based web site operated by Thryv that provides listings for local businesses. In 2013, it was re-branded as YP.com or simply "YP". It currently offers a broad range of marketing tools including online presence, local search, display ads and direct marketing.
Yahoo! GeoCities was a popular web hosting service founded in 1995 and was one of the first services to offer web pages to the public. In 1998, it was the third-most-browsed website. [33] [34] Yahoo acquired GeoCities in 1999 and shut it down in 2009, deleting 7 million web pages.
Yellow pages' print usage is reported to be declining with both advertisers and shoppers increasingly turning to Internet search engines and online directories. According to a study by Knowledge Networks/SRI, in 2007, print yellow pages were referenced 13.4 billion times, while Internet yellow pages references increased to 3.8 billion, up from ...
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Search engines such as Google Maps carry a significant number of business listings, often rivaling and sometimes exceeding the number of listings found in the traditional online yellow pages. These search engine results are a very effective way to reach new customers. Search engine listings can often be edited by users, not just business owners.
Other local search engines adjunct to major web search portals include general Windows Live Local, Yahoo! Local, and ask.com's AskCity. Yahoo!, for example, separates its local search engine features into Yahoo! Local and Yahoo! Maps, the former being focused on business data and correlating it with web data, the latter focused primarily on the ...
Search, that allowed users to search Yahoo! Directory. [5] [6] it was the first popular search engine on the Web, [7] despite not being a true Web crawler search engine. They later licensed Web search engines from other companies. Seeking to provide its own Web search engine results, Yahoo! acquired their own Web search technology.
Businesses can be categorized by niche, location, activity, or size. Business may be compiled either manually or through an automated online search software. Online yellow pages are a type of business directory, as is the traditional phone book. [citation needed] The details provided in a business directory may vary.