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The history of Walmart, an American discount department store chain, began in 1950 when businessman Sam Walton purchased a store from Luther E. Harrison in Oklahoma City, Oklahoma, and opened Walton's 5 & 10. [1]
The store branding became "Walmart", with the corporate name remaining with the hyphen as "Wal-Mart". The new logo received mixed reviews from design critics who questioned whether the new logo was as bold as those of competitors, such as the Target bullseye, or as instantly recognizable as the previous company's logo, which was used for 18 ...
As Walmart celebrates the 62nd anniversary of its first store opening on July 2, 1962, let's take a look back at the early beginnings of one of the world's largest retailers.
Called the Wal-Mart Discount City store, it was located at 719 West Walnut Street. He launched a determined effort to market American-made products. Included in the effort was a willingness to find American manufacturers who could supply merchandise for the entire Walmart chain at a price low enough to meet the foreign competition. [23]
The Original Goods. When Sam Walton opened the first Walmart on July 2, 1962 in Rogers, Arkansas, he wanted to give customers unparalleled bargains on a wide variety of products.
The latter of the two cannibalized the Walmart-owned warehouse store to create one of the largest retail stores in the U.S., employing about 360 associates, according to Walmart.
Sam's Choice, originally introduced as Sam's American Choice in 1991, is a retail brand in food and selected hard goods. Named after Sam Walton, founder of Walmart, Sam's Choice forms the premium tier of Walmart's two-tiered core corporate grocery branding strategy that also includes the larger Great Value brand of discount-priced staple items.
Since opening in 1962 in Rogers, Arkansas, Walmart has grown to approximately 10,500 stores and Sam's clubs in 24 countries, according to its corporate website. What started as a small shop has ...