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  2. Web banner - Wikipedia

    en.wikipedia.org/wiki/Web_banner

    A web banner or banner ad is a form of advertising on the World Wide Web delivered by an ad server. This form of online advertising entails embedding an advertisement into a web page. It is intended to attract traffic to a website by linking to the website of the advertiser. In many cases, banners are delivered by a central ad server.

  3. Direct marketing - Wikipedia

    en.wikipedia.org/wiki/Direct_marketing

    Formats include static banners, pop-ups, videos, and floating units. Customers can click on the ad to respond directly to the message or to find more detailed information. According to research by eMarketer , Display Advertising, including Social Media display ads, was 45.9% of all ad spending in 2018 and is expected to grow to 60.5% of ad ...

  4. Page layout - Wikipedia

    en.wikipedia.org/wiki/Page_layout

    Electronic pages may utilize both static and dynamic layout features by dividing the pages or by combining the effects. For example, a section of the page such as a web banner may contain static or motion graphics contained within a swapping content area. Dynamic or live text may be wrapped around irregularly shaped images by using invisible ...

  5. Online advertising - Wikipedia

    en.wikipedia.org/wiki/Online_advertising

    Trick banners: A trick banner is a banner ad where the ad copy imitates some screen elements users commonly encounter, such as an operating system message or popular application message, to induce ad clicks. [38] Trick banners typically do not mention the advertiser in the initial ad, and thus they are a form of bait-and-switch.

  6. Commercialization of the Internet - Wikipedia

    en.wikipedia.org/wiki/Commercialization_of_the...

    Development of user friendly advertising i.e. banners and pop-up ads developed by Google and Overture; A platform for the people by the people; Users now able to add value to existing applications; Transition from static to dynamic HTML serving web applications to users; User-generated content; Growth of social media

  7. Wikipedia:Banners and buttons - Wikipedia

    en.wikipedia.org/wiki/Wikipedia:Banners_and_buttons

    If you are producing a banner and want it to be able to fit in a standard banner slot, it should match one of the sizes given at standard banner sizes. Please group by and give the size to make it easy for people to find the banner which will fit their space.

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