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  2. Psychological pricing - Wikipedia

    en.wikipedia.org/wiki/Psychological_pricing

    Another phenomenon noted by economists is that a price point for a product (such as $4.99) remains stable for a long period of time, with companies slowly reducing the quantity of product in the package until consumers begin to notice. At this time, the price will increase marginally (to $5.05) and then within an exceptionally short time will ...

  3. Ownership (psychology) - Wikipedia

    en.wikipedia.org/wiki/Ownership_(psychology)

    People can feel ownership about a variety of things: products, workspaces, ideas, and roles. [6] An example of ownership is the feeling that a product that you developed is yours and no one else's. For instance, the IKEA effect reveals that those who create a particular item value that item more than identical alternatives that they did not ...

  4. Psychology - Wikipedia

    en.wikipedia.org/wiki/Psychology

    Psychology is the scientific study of mind and behavior. [1] [2] Its subject matter includes the behavior of humans and nonhumans, both conscious and unconscious phenomena, and mental processes such as thoughts, feelings, and motives. Psychology is an academic discipline of immense scope, crossing the boundaries between the natural and social ...

  5. Platform Taps Human Psychology to Give Shoppers Suitable ...

    www.aol.com/lifestyle/platform-taps-human...

    Anabel Maldonado’s media site, The Psychology of Fashion, serves as a platform that merges two of her strongest interests: fashion journalism and psychology. Maldonado is now evolving that ...

  6. Halo effect - Wikipedia

    en.wikipedia.org/wiki/Halo_effect

    Edward Thorndike was the first to say the halo effect is a specific cognitive bias in which one aspect of the person, brand, product, or institution affects one's thoughts or judgment of the entity's other aspects or dimensions. [36] Thorndike, an early behaviorist, was an important contributor to the study of the psychology of learning.

  7. Creativity - Wikipedia

    en.wikipedia.org/wiki/Creativity

    One definition given by Dr. E. Paul Torrance in the context of assessing an individual's creative ability is "a process of becoming sensitive to problems, deficiencies, gaps in knowledge, missing elements, disharmonies, and so on; identifying the difficulty; searching for solutions, making guesses, or formulating hypotheses about the ...

  8. Color psychology - Wikipedia

    en.wikipedia.org/wiki/Color_psychology

    Color psychology is the study of colors and hues as a ... prominent cola brands adding caramel color to their products. ... has their own unique method of perceiving ...

  9. List of psychological effects - Wikipedia

    en.wikipedia.org/wiki/List_of_psychological_effects

    Psychology portal; A list of 'effects' that have been noticed in the field of psychology. [clarification needed] Ambiguity effect; Assembly bonus effect; Audience effect;