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The USB Flash Drive Alliance, founded in December 2003 by Samsung, Lexar Media, Kingston Technology and others, is a group of companies promoting the use of USB flash drives (also called "keydrives" and a variety of other names). [1] In 2003, according to the alliance, 50 million USB flash drives were sold in the US alone [citation needed].
The following were the largest NAND flash memory manufacturers, as of the second quarter of 2023. [26] Samsung Electronics – 31.4%; Kioxia – 20.6%; Western Digital Corporation – 12.6%; SK Hynix – 18.5%; Micron Technology – 12.3%
A flash drive (also thumb drive, memory stick, and pen drive/pendrive) [1] [note 1] is a data storage device that includes flash memory with an integrated USB interface. A typical USB drive is removable, rewritable, and smaller than an optical disc , and usually weighs less than 30 g (1 oz).
This makes NAND suitable for high-density data storage but less efficient for random access tasks. NAND flash is often employed in scenarios where cost-effective, high-capacity storage is crucial, such as in USB drives, memory cards, and solid-state drives . The primary differentiator lies in their use cases and internal structures.
The company is known for its flash memory products, including memory cards and readers, USB flash drives, solid-state drives, and digital audio players. The company was owned by Western Digital (WD) from 2016 to 2025; in 2023, WD announced its intent to spinoff the entirety of its flash storage business as a new public company under the SanDisk ...
Flash memory controllers can be designed for operating in low duty-cycle environments like memory cards, or other similar media for use in PDAs, mobile phones, etc. USB flash drives use flash memory controllers designed to communicate with personal computers through the USB port at a low duty-cycle.
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