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  2. Ganguro - Wikipedia

    en.wikipedia.org/wiki/Ganguro

    Ganguro (ガングロ) is an alternative fashion trend among young Japanese women which peaked in popularity around the year 2000 and evolved from gyaru.. The Shibuya and Ikebukuro districts of Tokyo were the centres of ganguro fashion; it was started by rebellious youth who contradicted the traditional Japanese concept of beauty; pale skin, dark hair and neutral makeup tones.

  3. Bishōjo - Wikipedia

    en.wikipedia.org/wiki/Bishōjo

    In Japanese popular culture, a bishōjo (美少女, lit. "beautiful girl"), also romanized as bishojo or bishoujo, is a cute girl character. Bishōjo characters appear ubiquitously in media including manga, anime, and computerized games (especially in the bishojo game genre), and also appear in advertising and as mascots, such as for maid cafés.

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  5. Gyaru - Wikipedia

    en.wikipedia.org/wiki/Gyaru

    Gyaru (ギャル) pronounced [ɡʲa̠ꜜɾɯ̟ᵝ], is a Japanese fashion subculture for young women, often associated with gaudy fashion styles and dyed hair. [1] The term gyaru is a Japanese transliteration of the English slang word gal.

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  7. Soft girl - Wikipedia

    en.wikipedia.org/wiki/Soft_Girl

    Soft girl or softie describes a youth subculture that emerged among Gen Z female teenagers around mid-to late-2019. Soft girl is a fashion style and a lifestyle, popular among some young women on social media, based on a deliberately cutesy, feminine look with a "girly girl" attitude. Being a soft girl also may involve a tender, sweet, and ...

  8. Light skin in Japanese culture - Wikipedia

    en.wikipedia.org/wiki/Light_skin_in_Japanese_culture

    The South Korean girl group Girls' Generation collaborated with Dior in 2011 to promote their skin lightening cream, targeted consumers influenced by the Korean Wave and potentially increasing their presence in the East Asian cosmetics markets. [4] Bihaku products are highly popular among mature women.

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