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My Coke Rewards was a customer loyalty marketing program for The Coca-Cola Company. Customers entered codes found on specially marked packages of Coca-Cola products on a website. Codes could also be entered "on the go" by texting them from a cell phone.
MyCoke (formerly known as Coke Music and Coke Studios) was an online chat game used for marketing the Coca-Cola brand and products. It was created in January 2002 by VML Inc (Previously Studiocom) [1] an Atlanta-based digital agency using core technology from Sulake Corporation, the company responsible for a similar popular online game called Habbo Hotel.
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Coca-Cola paid over $15 billion, including a redemption of Coca-Cola's 33% shareholding in CCE. Coca-Cola wanted the business in their asset list because they felt it would save both consumers and Coca-Cola money. Coca-Cola also spun off its small European bottling division to "New CCE". The acquisition closed on October 3, 2010. [17] [18]
The Coca-Cola Company is a large company to say the least, with 2012 sales of $48 billion and a market capitalization of $177 billion. ... In 2006, three individuals (one of whom was an employee ...
Soda giant Coca-Cola says it will give workers a one-time bonus of $2,000 if they become fully vaccinated before the U.S. government deadline of Dec 8. See: FDA Advisory Committee Recommends Pfizer...
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Coca-Cola sponsored the 1965 airing of the television special "A Charlie Brown Christmas". [163] Coca-Cola also sponsored the popular Fox singing-competition series American Idol from 2002 until 2014. [164] Coca-Cola was a sponsor of the nightly talk show on PBS, Charlie Rose in the US. [165]