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Summer has been a bright spot for the Mexican lager, with Modelo surpassing Bud Light in May, June and July monthly sales. Modelo has held a 9.1 share for the past four weeks as Bud Light slipped ...
In year-to-date sales through November 3, Michelob Ultra continues to be A-B InBev’s biggest beer in terms of sales at retailers, growing 4%, while Bud Light sales plunged 13%, according to ...
The largest decline came from North America, where volume dropped 9.9%, largely due to sales of Bud Light. Sales to retailers and wholesalers were down 13.7% and 10.7%, respectively, in the US.
Bud Light sales tanked 26.5% for the week ending Aug. 5, per new Nielsen data. That's a faster pace than the week-on-week drop of 25.9% for the period ending June 17.
For the past four weeks ending on July 6, Bud Light captured 6.5% of beer dollar sales at retail stores compared to 7.3% for Michelob Ultra, NIQ data shows. Meanwhile, Modelo maintains its top ...
The category — which includes Bud Light, Miller Lite, and Coors Light — has seen sales drop 6% year to date. Volume is off by 8% as consumers continue to shift to spirits , hard seltzers, and ...
Bud Light has an 8% share. U.S. dollar sales of Bud Light were down 29% in the four weeks ending Oct. 21 compared to same period a year ago, according to Nielsen data compiled by Bump Williams ...
Anheuser-Busch InBev's Bud Light sales plunged 27.9% for the week ending June 24 per new Nielsen data. That's a faster pace than the week-on-week drop of 28.5% for the period ending June 17.