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  2. Customer service - Wikipedia

    en.wikipedia.org/wiki/Customer_service

    Customer support is a range of consumer services to assist customers in making cost-effective and correct use of a product. [9] It includes assistance in planning, installation, training, troubleshooting, maintenance, upgrading, and disposal of a product. [9]

  3. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    Customer relationship management (CRM) is a process in which a business or another organization administers its interactions with customers, typically using data analysis to study large amounts of information.

  4. Customer - Wikipedia

    en.wikipedia.org/wiki/Customer

    Early societies relied on a gift economy based on favours. Later, as commerce developed, less permanent human relations were formed, depending more on transitory needs rather than enduring social desires.

  5. Customer satisfaction - Wikipedia

    en.wikipedia.org/wiki/Customer_satisfaction

    Customer satisfaction is a term frequently used in marketing to evaluate customer experience.It is a measure of how products and services supplied by a company meet or surpass customer expectation.

  6. Customer lifetime value - Wikipedia

    en.wikipedia.org/wiki/Customer_lifetime_value

    In marketing, customer lifetime value (CLV or often CLTV), lifetime customer value (LCV), or life-time value (LTV) is a prognostication of the net profit contributed to the whole future relationship with a customer.

  7. Customer base - Wikipedia

    en.wikipedia.org/wiki/Customer_base

    The customer base is a group of customers who repeatedly purchase the goods or services of a business.These customers are a main source of revenue for a company. The customer base may be considered a business's target market, where customer behaviors are well understood through market research or past experience.

  8. Customer experience - Wikipedia

    en.wikipedia.org/wiki/Customer_experience

    Customer experience, sometimes abbreviated to CX, is the totality of cognitive, affective, sensory, and behavioral responses of a customer during all stages of the consumption process including pre-purchase, consumption, and post-purchase stages.

  9. Customer engagement - Wikipedia

    en.wikipedia.org/wiki/Customer_engagement

    Customer engagement is an interaction between an external consumer/customer (either B2C or B2B) and an organization (company or brand) through various online or offline channels.