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Sold for: $2.2 million. Worn by Jordan during Game 2 of the 1998 NBA Finals, these shoes witnessed the shooting guard score a whopping 37 points to lead the Bulls to victory on their path to a ...
Released on Sept. 15, the Air Jordan 2 J Balvin style are the most expensive Jordans in this group, with a $225 price tag. Today, the Jordan brand is more successful than ever.
An autographed pair of Michael Jordan's Air Jordan 1 Nike shoes sold for a world record $560,000 at an online Sotheby's auction that closed Sunday.
Air Jordan is a line of Basketball and sportswear shoes produced by Nike, Inc. Related apparel and accessories are marketed under Jordan Brand.. The first Air Jordan shoe was produced for basketball player Michael Jordan during his time with the Chicago Bulls on November 17, 1984, and released to the public on April 1, 1985.
Jordan scored 37 points in the contest. After the game, Jordan gifted the shoes to ballboy Preston Truman, who assisted with the visiting team's locker room. The shoes get their name from the documentary miniseries The Last Dance, which focuses chiefly on Jordan and the 1997–98 NBA season. The shoes were sold by Truman in 2020 for US$215,000.
Consumers started to collect, trade and resell sneakers in the 1970s, and the sneakerhead subculture came to prominence in New York City during the 1980s. Sneakers such as the Adidas Superstar and Puma Suede were popularized by b-boys and hip-hop artists, [4] and Nike's Air Jordan line revolutionized the industry with its marketing linked to superstar basketball player Michael Jordan.
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Livestream shopping (also known as live video shopping) is used by brands to promote and sell products through livestreams on digital platforms, [1] often in collaboration with influencers. The aim is to provide consumers with an immersive and interactive experience, allowing them to ask questions and buy products during the livestream.