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A phase-gate process (also referred to as a waterfall process) is a project management technique in which an initiative or project (e.g., new product development, software development, process improvement, business change) is divided into distinct stages or phases, separated by decision points (known as gates).
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By 2019, project stakeholders had decided to create a bi-state agency to oversee the project's planning, funding, and construction of the rail tunnels and bridges. Creating this Gateway Development Commission required identical legislation in the New York and New Jersey legislatures, which both states passed on June 24, 2019.
Rebranding is a marketing strategy in which a new name, term, symbol, design, concept or combination thereof is created for an established brand with the intention of developing a new, differentiated identity in the minds of consumers, investors, competitors, and other stakeholders. [1]
The purpose of this step is to clearly pronounce the business problem, goal, potential resources, project scope, and high-level project timeline. This information is typically captured within the project charter document. At this stage, it is written down what is currently known, one seeks to clarify facts, set objectives and form the project ...
A gateway is represented with a diamond shape and determines forking and merging of paths, depending on the conditions expressed. Exclusive Used to create alternative flows in a process. Because only one of the paths can be taken, it is called exclusive. Event Based The condition determining the path of a process is based on an evaluated event ...
The business model canvas is a strategic management template used for developing new business models and documenting existing ones. [2] [3] It offers a visual chart with elements describing a firm's or product's value proposition, [4] infrastructure, customers, and finances, [1] assisting businesses to align their activities by illustrating potential trade-offs.
On September 30, 2013, Apple surpassed Coca-Cola to become the world's most valuable brand in the Omnicom Group's "Best Global Brands" report. [25] Boston Consulting Group has ranked Apple as the world's most innovative brand every year since 2005. [26] The New York Times in 1985 stated that "Apple above all else is a marketing company". [27]