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Valucraft, Duralast, and Duralast Gold are AutoZone's private label brands for lead-acid automotive batteries (manufactured primarily by Johnson Controls, but also East Penn, Exide, and other manufacturers). Duralast Platinum is an AGM line of batteries. AutoZone also sells tools under the Duralast brand which carry a lifetime warranty. [36]
In the spring of 1950, John Searcy began selling and delivering car batteries to wholesalers in the Dallas/Fort Worth area from the back of his red Studebaker pickup truck. [6] After two years, Searcy founded his new company, naming it Interstate Battery System after the new interstate highway system being built across the U.S. [1] [5]
The DieHard brand is also used on hand tools, power tools, battery chargers, booster cables, power inverters, alkaline batteries, tires, work boots, and the batteries for Craftsman power tools. Battery chargers were initially made by Associated Equipment under the "608" model prefix, and then later Schumacher Electric under the "200" model prefix.
An Advance Auto Parts employee changes a car battery in front of the store. In March 2021, Advance announced its plans to lease the retail space of 109 Pep Boys stores in California and convert them to Advance stores, enabling the company to expand its retail footprint in a strategic market.
Their two main battery brands are "CopperTop (Plus)," marketed as longer-lasting, and "Ultra," directed mainly at users of digital devices and devices that need more power. Duracell also makes some lithium batteries [21] and car batteries. [22] Various Procell batteries from the Alkaline & Intense product ranges
Exide Technologies is a contributing member of the Advanced Lead Acid Battery Consortium (ALABC) and Lead Battery Research Working Group, formed by the North American lead battery industry with goals to advance technology, "undertake pre-competitive research to improve performance and longevity of lead batteries," and develop understanding of ...
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