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Digital signage on the side of a building reports stock prices. Dow Jones News Ticker, Times Square Digital signage is a segment of electronic signage.Digital displays use technologies such as LCD, LED, OLED, projection and e-paper to display digital images, video, web pages, weather data, restaurant menus, or text.
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Digital Signage Market Size: The digital signage market is experiencing significant growth, with a current value of approximately USD 20.1 billion in 2024. This growth is fueled by increasing demand for dynamic and engaging displays across sectors like retail, education, healthcare, transportation, and hospitality.
Electronic signage (also called electronic signs or electronic displays) are illuminant advertising media in the signage industry. Major electronic signage include fluorescent signs, HID (high intensity displays), incandescent signs, LED signs, and neon signs. Besides, LED signs and HID are so-called digital signage.
Digital Signage Federation (DSF) is an American non-profit organization dedicated to the advancement of the Digital Signage industry. It was established and named by Angelo R. Varrone, then founded in 2010 by a number of industry professionals to form a trade association focused on education, networking, and standards development.
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Signage is the design or use of signs and symbols to communicate a message. [1] [2] Signage also means signs collectively or being considered as a group. [3] The term signage is documented to have been popularized in 1975 to 1980. [2] Signs are any kind of visual graphics created to display information to a particular audience.