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Salesforce, Inc. is an American cloud-based software company headquartered in San Francisco, California.It provides applications focused on sales, customer service, marketing automation, e-commerce, analytics, artificial intelligence, and application development.
Salesforce management systems (also sales force automation systems (SFA)) are information systems used in customer relationship management (CRM) marketing and management that help automate some sales and sales force management functions. They are often combined with a marketing information system, in which case they are often called CRM systems
Benioff founded Salesforce in 1999, [16] while working from a San Francisco apartment. He defined its mission in a marketing statement as "The End of Software." [17] This was a slogan he frequently used to preach about software on the Web; it was used too as a guerilla marketing tactic against the dominant CD-ROM-based customer relationship management (CRM) software provider at the time ...
HQ: New York Total raised: $17.1 million What it does: Attention uses natural language processing to fill out CRM programs and generate action items from sales calls. What makes it promising: Some ...
Benefits: Kaplan offers the usual benefits — health, 401(k), etc. — in addition to its Gift of Knowledge Program, which offers free or discounted courses to employees and their immediate ...
Salesforce Marketing Cloud is a digital marketing automation and analytics software and services platform developed by Salesforce. It was founded in 2000 under the name ExactTarget . The company filed for an IPO in 2007, but withdrew its filing two years later and raised $145 million in funding.
Through its Free Enterprise Project, the think tank has run campaigns against Costco, AT&T, Dell, Salesforce, and other major companies. “We're not anti-diversity,” says Ethan Peck, director ...
Customer relationship management (CRM) is a strategic process that organizations use to manage, analyze, and improve their interactions with customers. By leveraging data-driven insights, CRM helps businesses optimize communication, enhance customer satisfaction, and drive sustainable growth.
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