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Total addressable market (TAM), or total available market, is the total market demand for a product or service, [2] calculated in annual revenue or unit sales if 100% of the available market is achieved. Serviceable available market (SAM) is the portion of TAM that is reachable and can potentially be served by a company's products or services. [2]
The target audience is the intended audience or readership of a publication, advertisement, or other message catered specifically to the previously intended audience.In marketing and advertising, the target audience is a particular group of consumer within the predetermined target market, identified as the targets or recipients for a particular advertisement or message.
Selecting the target market is the second step in the STP approach. Selection of a target market (or target markets) is part of the overall process known as S-T-P (Segmentation→Targeting→Positioning). Before a business can develop a positioning strategy, it must first segment the market and identify the target (or targets) for the ...
Clothing also hybridizes into a personal transportation system (ice skates, roller skates, cargo pants, other outdoor survival gear, one-man band) or concealment system (stage magicians, hidden linings or pockets in tradecraft, integrated holsters for concealed carry, merchandise-laden trench coats on the black market — where the purpose of ...
Max Mara (Italian [maks 'ma:ra]) is an Italian fashion business that markets upscale ready-to-wear clothing. It was established in 1951 in Reggio Emilia by Achille Maramotti (7 January 1927 – 12 January 2005). As of October 2024 the company has 502 stores in 69 countries. [2] It sponsors the Max Mara Art Prize for Women.
After India gained independence, the Mysore State Sericulture Dept. took control of the silk weaving factory. [6] In 1980, the factory was handed over to KSIC, a government of Karnataka industry. [7] Today, products include silk sarees, shirts, kurta's, silk dhoti, and neckties. Mysore silk has also received geographical identification. [8]
Ellinor Guthrie wears a black satin dress trimmed with passementerie, 1865. English shot (changeable) silk taffeta morning dress is trimmed with silk satin and machine-made lace, c. 1865. Los Angeles County Museum of Art, M.2007.211.942a-b. Emilie Menzel wears her hair in a net snood. Her morning dress has a pointed waist and slightly puffed ...
Clothing factory in Montreal, Quebec, 1941. Clothing industry or garment industry summarizes the types of trade and industry along the production and value chain of clothing and garments, starting with the textile industry (producers of cotton, wool, fur, and synthetic fibre), embellishment using embroidery, via the fashion industry to apparel retailers up to trade with second-hand clothes and ...
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