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"A negative norm of reciprocity represents the means by which individuals act against unfavourable treatments, and functions to keep balance in social systems". [6] In contrast to the positive reciprocity norm, the negative reciprocity norm emphasizes the return of unfavourable treatment as an appropriate response to a misdeed.
The social norm of reciprocity is the expectation that people will respond to each other in similar ways—responding to gifts and kindnesses from others with similar benevolence of their own, and responding to harmful, hurtful acts from others with either indifference or some form of retaliation.
Reciprocity is not only a strong determining factor of human behavior; it is a powerful method for gaining one's compliance with a request. The rule of reciprocity has the power to trigger feelings of indebtedness even when faced with an uninvited favor [16] irrespective of liking the person who executed the favor. [17]
The concept of reciprocity also derives from this pattern. The reciprocity principle refers to the mutual reinforcement by two parties of each other's actions. [13] [page needed] The process begins when at least one participant makes a "move", and if the other reciprocates, new rounds of exchange initiate. Once the process is in motion, each ...
Possibly the earliest affirmation of the maxim of reciprocity, reflecting the ancient Egyptian goddess Ma'at, appears in the story of "The Eloquent Peasant", which dates to the Middle Kingdom (c. 2040–1650 BCE): "Now this is the command: Do to the doer to make him do." [4] [5] This proverb embodies the do ut des principle. [6]
The economic model of reciprocal altruism includes direct reciprocity and indirect reciprocity. Direct reciprocity is an immediate collaborative exchange that benefits everyone. Direct reciprocity was introduced by Robert Trivers [2] as a mechanism for the evolution of cooperation. The direct reciprocal is typically one-for-one: I incur the ...
By complying with others' requests and abiding by norms of social exchange (i.e., the norm of reciprocity), individuals adhere to normative social influence and attain the goal of affiliation. [ 1 ] [ 3 ] An example of both normative and informational social influence is the Solomon Asch line experiments .
Homo reciprocans, or reciprocating human, is the concept in some economic theories of humans as cooperative actors who are motivated by improving their environment through positive reciprocity (rewarding other individuals) or negative reciprocity (punishing other individuals), even in situations without foreseeable benefit for themselves.