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  2. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services. [2] [3] It has significantly transformed the way brands and businesses utilize technology for marketing since the 1990s and ...

  3. Google Digital Garage - Wikipedia

    en.wikipedia.org/wiki/Google_Digital_Garage

    Google Digital Garage is a nonprofit program designed to help people improve their digital skills. [1] It offers free training, courses and certifications [ 2 ] [ 3 ] via an online learning platform .

  4. Search engine marketing - Wikipedia

    en.wikipedia.org/wiki/Search_engine_marketing

    Paid inclusion is a search engine marketing method in itself, but also a tool of search engine optimization since experts and firms can test out different approaches to improving ranking and see the results often within a couple of days, instead of waiting weeks or months. Knowledge gained this way can be used to optimize other web pages ...

  5. These are the 6 skills you need to get one of the highest ...

    www.aol.com/6-skills-one-highest-paying...

    Many industries are looking for viable candidates who of course have the passion, education and experience to get hired and greatly expand on their bank accounts. Everything from knowledge of IT ...

  6. Pay for performance advertising - Wikipedia

    en.wikipedia.org/wiki/Pay_for_performance...

    Pay for performance advertising (P4P) is a term used in Internet marketing to define a pricing model whereby a marketing or advertising agency will receive a payment or bonus from an advertiser for 'performance'. This may be in the form of each new lead or new customer obtained for the advertiser through the agency's online marketing efforts or ...

  7. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    Steve Jobs's marketing skills have been credited for reviving Apple Inc. and turning it into one of the most valuable brands. [1] [2] Marketing is the act of satisfying and retaining customers. [3] It is one of the primary components of business management and commerce. [4] Marketing is typically conducted by the seller, typically a retailer or ...

  8. Pay per sale - Wikipedia

    en.wikipedia.org/wiki/Pay_per_sale

    Pay-per-Sale Search Engine Marketing is a variant of pay-per-sale, whereby the traffic source is largely search engine traffic, such as that from Google's AdWords "pay-per-click" system. The business model means that merchants no longer bear the cost of " pay-per-click "; instead, the " pay-per-sale " provider takes on the risk of conversion.

  9. Online advertising - Wikipedia

    en.wikipedia.org/wiki/Online_advertising

    Online advertising, also known as online marketing, Internet advertising, digital advertising or web advertising, is a form of marketing and advertising that uses the Internet to promote products and services to audiences and platform users. [1]

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