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Facebook's Graph API is one such API that social media monitoring solution products would connect to pull data from. [19] Some social media monitoring and analytics companies use calls to data providers each time an end-user develops a query. Others will also store and index social posts to offer historical data to their customers.
Social media analytics or social media monitoring is the process of gathering and analyzing data from social networks such as Facebook, Instagram, LinkedIn, or Twitter. A part of social media analytics is called social media monitoring or social listening .
Artificial Social Networking Intelligence (ASNI) refers to the application of artificial intelligence within social networking services and social media platforms. It encompasses various technologies and techniques used to automate, personalize, enhance, improve, and synchronize user's interactions and experiences within social networks.
In short, social data analytics involves the analysis of social media in order to understand and surface insights which is embedded within the data. [ 1 ] Social data analysis can provide a new slant on business intelligence where social exploration of data can lead to important insights that the user of analytics did not envisage/explore.
Web analytics is the measurement, collection, analysis, ... either from social media or from other websites. Web analytics data sources ...
Social media reach is a media analytics metric that refers to the number of users who have come across a particular content on a particular social media platform. [1] Social media platforms have their own individual ways of tracking, analyzing and reporting the traffic on each of the individual platforms.
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