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The Montecristo No. 4 is the best selling Cuban cigar. [4] It is a one-half to one hour's smoke, and is generally considered [5] to be an excellent starting point for those new to Cuban cigars. The Montecristo No. 4 was the preferred cigar of Argentine revolutionary leader Ernesto "Che" Guevara. [6]
The Cuban cigar is also referred to as El Habano. [3] A Cuban cigar being hand-rolled (hecho a mano) Cubatabaco and Habanos SA – held equally by the Cuban state and Spanish-based private enterprise Altadis – do all the work relating to Cuban cigars, including manufacture, quality control, promotion and distribution, and export. [4]
Diplomáticos was the first new brand of Cuban cigars after the Cuban Revolution produced commercially for public sale (the Cohiba was the very first brand created post-Revolution, but was only used for President Fidel Castro's private consumption and for diplomatic gifts, and was not sold on the commercial market until 1982).
The Bolívar logo. Bolívar is the name of two brands of premium cigar, one produced on the island of Cuba for Habanos SA, the Cuban state-owned tobacco company, and the other produced in the Dominican Republic from Dominican and Nicaraguan tobacco for General Cigar Company, which is today a subsidiary of Scandinavian Tobacco Group.
The cigars come packed 25 to a cedar box, uncelloed (as of recently, Summer of '07 Celloed). The band is blue with gold lettering. The center has "Don Pepin Garcia" in gold on a blue field inside a round red and gold border, with Don Pepín's signature (reduced) below the name. Each wing has the U. S. and Cuban flags within roundels, overlapping.
There has been speculation that their influence has led to Habanos' drastic restructuring of their cigar lines and size offerings, the adoption of marketing practices and production methods more in-line with cigar companies that market in the US, and the increasing number of "special release" and "limited edition" lines of cigars.
The Cuban Cohiba brand was launched as a premium cigar brand into markets outside of the US in 1982 in conjunction with the 1982 World Cup held in Spain. [3] At the time of its first public launch, the Cohiba marque consisted of just three vitolas (sizes): the Panetela, the Corona Especial, and the Lancero.
The Cohiba, a trademark now owned by Habanos S.A., was conceived in the factory in February 1967. [4] The varieties included Exquisitos, Lancero, Behike, and more. In the mid-to-late 1960s, one of Castro's bodyguards was noticed smoking a noticeably aromatic but unbranded cigar. After locating the cigar maker, Eduardo Ribera, it was agreed to establish t