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Qualitative psychological research findings are not arrived at by statistical or other quantitative procedures. Quantitative psychological research findings result from mathematical modeling and statistical estimation or statistical inference. The two types of research differ in the methods employed, rather than the topics they focus on. There ...
Applied psychology is the use of psychological methods and findings of scientific psychology to solve practical problems of human and animal behavior and experience. . Educational and organizational psychology, business management, law, health, product design, ergonomics, behavioural psychology, psychology of motivation, psychoanalysis, neuropsychology, psychiatry and mental health are just a ...
Intelligence testing has long been an important branch of quantitative psychology. The nineteenth-century English statistician Francis Galton, a pioneer in psychometrics, was the first to create a standardized test of intelligence, and he was among the first to apply statistical methods to the study of human differences and their inheritance.
Methods can be categorized by the kind of data they produce: qualitative or quantitative—and both these are used for pure or applied research. Psychology tends to be eclectic, applying knowledge from other fields. Some of its methods are used within other areas of research, especially in the social and behavioural sciences.
Social psychology is the methodical study of how thoughts, feelings, and behaviors are influenced by the actual, imagined, or implied presence of others. [1] Social psychologists typically explain human behavior as a result of the relationship between mental states and social situations, studying the social conditions under which thoughts, feelings, and behaviors occur, and how these variables ...
Industrial and organizational psychology (I-O psychology) "focuses the lens of psychological science on a key aspect of human life, namely, their work lives.In general, the goals of I-O psychology are to better understand and optimize the effectiveness, health, and well-being of both individuals and organizations."
A qualitative study [43] seeks to learn why or how, so the writer's research must be directed at determining the what, why and how of the research topic. Therefore, when crafting a research question for a qualitative study, the writer will need to ask a why or how question about the topic. For example: How did the company successfully market ...
Managerial psychology is a sub-discipline of industrial and organizational psychology that focuses on the effectiveness of individuals and groups in the workplace, using behavioral science. The purpose of managerial psychology is to aid managers in gaining a better managerial and personal understanding of the psychological patterns common among ...