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  2. Potter Box - Wikipedia

    en.wikipedia.org/wiki/Potter_Box

    The Potter Box is a model for making ethical decisions, developed by Ralph B. Potter, Jr., professor of social ethics emeritus at Harvard Divinity School. [1] It is commonly used by communication ethics scholars. According to this model, moral thinking should be a systematic process and how we come to decisions must be based in some reasoning.

  3. Modes of persuasion - Wikipedia

    en.wikipedia.org/wiki/Modes_of_persuasion

    Pathos (plural: pathea) is an appeal to the audience's emotions. [6]: 42 The terms sympathy, pathetic, and empathy are derived from it. It can be in the form of metaphor, simile, a passionate delivery, or even a simple claim that a matter is unjust. Pathos can be particularly powerful if used well, but most speeches do not solely rely on pathos.

  4. Appeal to emotion - Wikipedia

    en.wikipedia.org/wiki/Appeal_to_emotion

    is fallacious, because the suffering of the children and our emotional perception of the badness of suffering is not relevant to the conclusion (to be sure, the proper role, if any, for emotion in moral reasoning is a contested issue in ethics). Appeals to emotion are intended to cause the recipient of the information to experience feelings ...

  5. Ethical persuasion - Wikipedia

    en.wikipedia.org/wiki/Ethical_persuasion

    The ethics of persuasion in professional media fields such as journalism have received some academic attention. Baker and Martinson present a five-part test which defines the five principles of truthfulness , authenticity , respect , equity, and social responsibility (i.e., the importance of the common good). [ 2 ]

  6. Pathos - Wikipedia

    en.wikipedia.org/wiki/Pathos

    The book synthesized emotions and neurology and introduced the concept that action is a result of impression. Hartley determined that emotions drive people to react to appeals based on circumstance but also passions made up of cognitive impulses. [19] Campbell argues that belief and persuasion depend heavily on the force of an emotional appeal ...

  7. Emotivism - Wikipedia

    en.wikipedia.org/wiki/Emotivism

    Emotivism is a meta-ethical view that claims that ethical sentences do not express propositions but emotional attitudes. [1] [2] [3] Hence, it is colloquially known as the hurrah/boo theory. [4]

  8. Poisoning the well - Wikipedia

    en.wikipedia.org/wiki/Poisoning_the_well

    Poisoning the well (or attempting to poison the well) is a type of informal fallacy where adverse information about a target is preemptively presented to an audience, with the intention of discrediting or ridiculing something that the target person is about to say.

  9. Appeal to consequences - Wikipedia

    en.wikipedia.org/wiki/Appeal_to_consequences

    In logic, appeal to consequences refers only to arguments that assert a conclusion's truth value (true or false) without regard to the formal preservation of the truth from the premises; appeal to consequences does not refer to arguments that address a premise's consequential desirability (good or bad, or right or wrong) instead of its truth value.