Search results
Results from the WOW.Com Content Network
Got Milk? (often stylized as got milk?) is an American advertising campaign on television and YouTube encouraging the consumption of milk and dairy products.Created by the advertising agency Goodby Silverstein & Partners for the California Milk Processor Board in 1993, it was later licensed for use by milk processors and dairy farmers.
Directed by Michael Bay and starring Sean Whalen, it was the first commercial in the "Got Milk?" advertising campaign. [3] The ad depicts a history buff, portrayed by Whalen, who is unable to audibly voice the answer of a $10,000 radio contest question because he runs out of milk to wash out the peanut butter sandwich stuck in his
As of 2014, Got Milk? had not reversed the trend of people buying and using less and less milk: from 0.96 cups per person in 1970 to 0.59 cups in 2011. In 2014, the [ 3 ] (MilkPEP), founded in 1990 by an act of Congress to increase dairy milk consumption through consumer marketing, replaced Got milk? with a program called Milk Life.
Local schools are wondering: Should the “Got Milk” campaign should become “Got Milk Cartons?” Recently, New York State Senator Chuck Schumer wrote to the United States Department of ...
Sean Whalen (born May 19, 1964) is an American actor and writer. He is known for his work in numerous TV shows, including Unfabulous and Lost, as well as movies, including The People Under the Stairs and Twister.
For premium support please call: 800-290-4726 more ways to reach us
Dairy Management Inc. is an American trade association funded primarily by the U.S. Dairy Promotion Program, itself funded by government-mandated checkoff fees on dairy products and federal tax dollars and dedicated to promoting the sale of American-made dairy products.
The money can only be used in three ways. The money is used for generic promotion of dairy products, new product development, and nutrition education. Some examples of generic promotions are partnerships with NFL teams, Got Milk?, and 3-A-Day of dairy. New product development involves research to find new products that people will enjoy, and ...