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Kantar Group Ltd. is an international market research company based in London, England. It was founded in 1992, and has approximately 30,000 employees across over 90 countries working in various research disciplines, including brand guidance, brand strategy, social media monitoring, advertising effectiveness, consumer and shopper behaviour,design strategy and public opinion.
Kantar Media Research Philippines (formerly known as Kantar/TNS Philippines, popularly referred to as Kantar Media Philippines or simply Kantar Media) is a market research firm in the Philippines that specializes in broadcast media. Kantar Media is responsible for audience measurement of television ratings across
Kantar TNS is a global market research and market information group with offices in over 80 countries. Formerly listed on the London Stock Exchange and a constituent of the FTSE 250 Index , the firm was acquired by WPP Group for £1.6 billion in October 2008, when it became part of WPP's Kantar Group.
Kantar Sifo, previously TNS Sifo and Sifo Research International, is a Swedish company operating in the field of opinion and social research. Since 1967, Sifo has published its public opinion poll "Voter monitor" ( Swedish : Väljarbarometern ) which analyses the party allegiances of Swedish voters.
Kantar IMRB (formerly IMRB International) is a market research, survey and business consultancy firm. It is headquartered in Mumbai , India and has operations in over 15 countries. IMRB is a part of the Kantar Group , WPP ’s research, insights, and consultancy network.
As of 2024, the main office of The Nielsen Holdings is headquartered in New York City, with global market research operations in over 100 countries [11] while Kantar Media has offices in 90 markets, including the UK & Ireland, North America, India, Spain, France, Italy, China and Brazil and global headquarters of Kantar is located in London.
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TAM Media Research is a joint venture company between AC Nielsen and Kantar Media Research/IMRB. It is one of the two television Audience measurement analysis firms of India (the other being aMap). Besides measuring television viewership, TAM also monitors advertising expenditure through its division AdEx India. It exists in the PR Monitoring ...