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  2. Mission statement - Wikipedia

    en.wikipedia.org/wiki/Mission_statement

    Although the notion of business purpose may transcend that of a mission statement, [9] the sole purpose of a commercial mission statement is to summarize a company's main goal/agenda, it outlines in brief terms what the goal of a company is. Some generic examples of mission statements would be, "To provide the best service possible within the ...

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  4. Strategic management - Wikipedia

    en.wikipedia.org/wiki/Strategic_management

    According to Peter Drucker, business theory refers to the key points and strategies of a company, which are divided into three parts: 1. The external environment (society, technology, customers, and competition). 2. The goal of an organization. 3. Guidelines essential to achieving the mission. This business theory has four differentiations: 1.

  5. Vision statement - Wikipedia

    en.wikipedia.org/wiki/Vision_statement

    The vision and mission statements of the LUMO Community Wildlife Sanctuary. A vision statement is a high-level, [1] inspirational [1] statement of an idealistic emotional future of a company or group. Vision describes the basic human emotion that a founder intends to be experienced by the people the organization interacts with.

  6. Business purpose - Wikipedia

    en.wikipedia.org/wiki/Business_purpose

    Business purpose refers to the wider, long-term goals of a commercial enterprise. It expresses the corporate's reason for existing, its particular commitment with respect to the surrounding world. It expresses the corporate's reason for existing, its particular commitment with respect to the surrounding world.

  7. Concept of operations - Wikipedia

    en.wikipedia.org/wiki/Concept_of_operations

    Examples include business requirements specification or stakeholder requirements specification (StRS). CONOPS is used to communicate the quantitative and qualitative system characteristics to all stakeholders. [2] CONOPS are widely used in the military, governmental services and other fields.

  8. Mission-driven marketing - Wikipedia

    en.wikipedia.org/wiki/Mission-driven_marketing

    Market factors are taken into account, but the mission is the final determining factor. It has also been defined as being "mission-based and market driven". [8] Such businesses are increasingly being referred to as a "conscious business", or engaging in "conscious capitalism". The organization's values then provide a foundation for its ...

  9. Trade mission - Wikipedia

    en.wikipedia.org/wiki/Trade_mission

    Several factors are needed to be considered whenever a business executive is trying to join a trade mission. [2] Clearly stating the goal of trade mission before the departure is important. Choosing the target industry and the participants is a crucial aspect. Executives have to analyze the costs and possible future benefits of trade mission.