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The 4Ps have been the cornerstone of the managerial approach to marketing since the 1960s. Product refers to what the business offers for sale and may include products or services. Product decisions include the "quality, features, benefits, style, design, branding, packaging, services, warranties, guarantees, life cycles, investments and ...
Edmund Jerome McCarthy (February 20, 1928 – December 3, 2015) was an American marketing professor and author. He proposed the concept of the 4 Ps marketing mix in his 1960 book Basic Marketing: A Managerial Approach, which has been one of the top textbooks in university marketing courses since its publication.
Front of Café Gazú, café con piernas in Santiago de Chile Café con piernas (Spanish for "coffee with legs") is a coffee shop style popular in Chile where the service staff are all or nearly all attractive women dressed in revealing clothing. [1]
Jollibee is a Filipino chain of fast food restaurants owned by Jollibee Foods Corporation (JFC) which serves as its flagship brand. Established in 1978 by Tony Tan Caktiong, it is the Philippines' top fast food restaurant [3] and is among the world's fastest growing restaurants, [4] expanding its international presence from 2014 to 2024 almost sixfold. [5]
The amount of milk can be higher in a café con leche en vaso or a café con leche de desayuno. [1] Cuban and Puerto Rican establishments often prepare the drink with sugar. [2] Sugar or sweetener is added to taste. It is similar to the Italian caffè latte and the French café au lait.
Café Europe, Café d'Europe or also Café Europa was a cultural initiative of the Austrian presidency of the European Union, held on Europe Day (9 May 2006) in 27 cafés of the capitals of the then 25 EU member states and the two countries which would join the Union in 2007.
Reina Internacional del Café 2008, Jessica Jordan, Bolivia Reina Internacional del Café 2013, Ivanna Vale, Venezuela. The Reinado Internacional del Café (International Queen of Coffee) previously known as Reinado Continental del Café (Continental Queen of Coffee) is a beauty pageant established in 1957.
Diabetic ketoacidosis (DKA) is a potentially life-threatening complication of diabetes mellitus. [1] Signs and symptoms may include vomiting, abdominal pain, deep gasping breathing, increased urination, weakness, confusion and occasionally loss of consciousness. [1]