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  2. Go-to-market strategy - Wikipedia

    en.wikipedia.org/wiki/Go-to-market_strategy

    7 Marketing P's. Used in targeting and defining a market in a go-to-market strategy. These are some of the common factors that are considered when performing a market segmentation in a go-to-market strategy: [13] Industry: The industry in which the customer is involved; Customer size and sales potential of the customer

  3. Business model canvas - Wikipedia

    en.wikipedia.org/wiki/Business_Model_Canvas

    The business model canvas is a strategic management template that is used for developing new business models and documenting existing ones. [2] [3] It offers a visual chart with elements describing a firm's or product's value proposition, [4] infrastructure, customers, and finances, [1] assisting businesses to align their activities by illustrating potential trade-offs.

  4. Category:Routemap templates - Wikipedia

    en.wikipedia.org/wiki/Category:Routemap_templates

    [[Category:Routemap templates]] to the <includeonly> section at the bottom of that page. Otherwise, add <noinclude>[[Category:Routemap templates]]</noinclude> to the end of the template code, making sure it starts on the same line as the code's last character.

  5. Technology roadmap - Wikipedia

    en.wikipedia.org/wiki/Technology_roadmap

    It helps reach a consensus about a set of needs and the technologies required to satisfy those needs, it provides a mechanism to help forecast technology developments, and it provides a framework to help plan and coordinate technology developments. [7] It may also be used as an analysis tool to map the development and emergence from new industries.

  6. Bowman's Strategy Clock - Wikipedia

    en.wikipedia.org/wiki/Bowman's_Strategy_Clock

    Route 1 – No frills strategy - No frills strategy in Route 1 is a dimension which indicates that the company can only remain competitive by keeping the price of the product at a lower level. The products which are offered to the market are also of inferior quality and the customer perceive low value regarding the availability and supply of ...

  7. Segmenting-targeting-positioning - Wikipedia

    en.wikipedia.org/wiki/Segmenting-Targeting...

    In marketing, segmenting, targeting and positioning (STP) is a framework that implements market segmentation. [1] Market segmentation is a process, in which groups of buyers within a market are divided and profiled according to a range of variables, which determine the market characteristics and tendencies. [2]

  8. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    Marketing strategy refers to efforts undertaken by an organization to increase its sales and achieve competitive advantage. [1] In other words, it is the method of advertising a company's products to the public through an established plan through the meticulous planning and organization of ideas, data, and information.

  9. Template:RoutemapRoute - Wikipedia

    en.wikipedia.org/wiki/Template:RoutemapRoute

    A template created for use within route diagram templates, in any text cell. Fields. ... instead of this template. RoutemapRoute templateExample usage;