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Personalization (broadly known as customization) consists of tailoring a service or product to accommodate specific individuals. It is sometimes tied to groups or segments of individuals. It is sometimes tied to groups or segments of individuals.
Customization may refer to: Customization (anthropology), the process of cultural appropriation and creation of bespoke design; Customization (international marketing), a country-tailored product strategy; Mass customization, the use of computer-aided manufacturing systems to produce custom output
Customerization uses a “build-to-order” mass customization process to deliver a product or service that fits the needs of the customer. It is a critical aspect of the emerging new marketing paradigm. [2] The word "customerization" is a neologism, defined as the combination of operational customization and marketing customization. [3]
Only registered users can customise their experience of Wikipedia, and the customisation is visible only when the user is logged in. Among many other things, registered users can customise the appearance of their signature when posting a comment on a discussion (Talk) page.
Customer experience tends to be owned by the marketing function within an organization, [69] and therefore has little control or focus on what happens before a customer decides to buy. [further explanation needed] Sales experience is concerned with the buyer's journey up to and including the point that the buyer makes a purchase decision.
However, personalized learning is not exclusive to digital technologies or environments. In the rhetoric around 21st Century Skills, personalized learning is often equated with 'customization' (as found in the business world), with digital personalization used to frame the learning experience as highly efficient.
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Knowledge-based configuration (of complex products and services) has a long history as an artificial intelligence application area, see, e.g. [B 1] [A 1] [A 6] [A 7] [A 8] [A 9] [A 10] [A 11] Informally, configuration can be defined as a "special case of design activity, where the artifact being configured is assembled from instances of a fixed set of well-defined component types which can be ...