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In the 1970s, at least five companies started producing make-up for African American women. Before the 1970s, makeup shades for Black women were limited. Face makeup and lipstick did not work for dark skin types because they were created for pale skin tones. These cosmetics that were created for pale skin tones only made dark skin appear grey.
In 1916, Max Factor began selling eye shadow and eyebrow pencils. This was the first time such products were available outside of the movie industry. Max continued to be a driving force behind make-up until his death in 1938. In 1991, his company became a part of the Procter & Gamble family. [4]
In Italy, hair and body products make up approximately 30% of the cosmetic market. Makeup and facial care are the most common cosmetic products exported to the United States. According to Euromonitor International, the market for cosmetics in China is expected to be $7.4 billion in 2021 up from $4.3 billion in 2016.
The balm comes in five peach, pink, and berry shades—Velveteen, Whiskey, Slipper, Venus, and Afterglow—that give your skin a subtle hint of glossy color.
Helena Rubinstein (born Chaja Rubinstein; December 25, 1872 – April 1, 1965) [2] was a Polish and American businesswoman, art collector, and philanthropist. A cosmetics entrepreneur, she was the founder and eponym of Helena Rubinstein Incorporated cosmetics company, which made her one of the world's richest women.
The implication of these articles was that lipstick and rouge were for teen girls who acted very provocatively with men. [26] Teen girls were discouraged from wearing cosmetics for fear that they would be mistaken for "loose" girls or prostitutes. [27] By the 1950s, movie actresses Marilyn Monroe and Elizabeth Taylor helped bring back dark red ...
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